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008 230118s9999||||xx |||||||||||||| ||und||
020 _a978-81-8387-440-3
082 _a658.8342
082 _bRAM/C
100 _ab
_brameshwaran
245 0 _aconsumer behaviour and promotional strategies
260 _anewdelhi
260 _bserials publications
260 _c2011
999 _c5277
_d5277