E. KENNETH  CLOW  L. DAVIDKURTZ <br/><br/>
SERVICES MARKETING, 2ND EDITION 

 - NEW DELHI  BIZTANTRA  2003 
<br/><br/><label>ISBN: </label>81-7722-376-3 
<br/><br/><label>Dewey Class. No.: </label>658.8  / CLO/S