J.C.  GANDHI <br/><br/>
MARKETING A MANAGERIAL INTRODUCTION 

 - NEW DELHI  TATA MCGRAW-HILL  1997 
<br/><br/><label>ISBN: </label>0-07-451642-6 
<br/><br/><label>Dewey Class. No.: </label>658.8  / GAN/M