S.A.  SHERLEKAR  R.KRISHNAMOORTHY <br/><br/>
MARKETING MANAGEMENT CONCEPTS AND CASES 

 - MUMBAI  HIMALAYA PUBLISHING HOUSE  1981 
<br/><br/><label>ISBN: </label>978-93-5097-005-8 
<br/><br/><label>Dewey Class. No.: </label>658.8  / SHE/M