william d  perreault  e.jeromemccarthy <br/><br/>
basic marketing , a global -managerial approach 

 - newdelhi  mcgrawhill education private limitted  2002 
<br/><br/><label>ISBN: </label>0-07-112110-2 
<br/><br/><label>Dewey Class. No.: </label>658.8  / PER/B