V.S.  RAMASWAMY  S. NAMAKUMARI <br/><br/>
MARKETING MANAGEMENT 4TH EDITION 

 - DELHI  MACMILLAN INDIA LIMITED  1990 
<br/><br/><label>ISBN: </label>023-063-729-9 
<br/><br/><label>Dewey Class. No.: </label>658.8  / RAM/M