G. WILLIAM  ZIKMUND  J. BARRYBABIN <br/><br/>
MARKETING RESEARCH 

 - UK  CENGAGE LEARNING  2009 
<br/><br/><label>ISBN: </label>978-81-315-0565-6 
<br/><br/><label>Dewey Class. No.: </label>658.83  / ZIK/M